contents

 

   

          Front matter

          preface

          acknowledgments

          about this book

          about the author

          about the cover illustration

   

Part 1. Forecasting demand  

  1  Demand forecasting excellence

  1.1  Why do we forecast demand?

  1.2  Five steps to demand planning excellence

Objective. What do you need to forecast?

Data. What data do you need to support your forecasting model and process?

Metrics. How do you evaluate forecasting quality?

Baseline model. How do you create an accurate, automated forecast baseline?

Review Process. How to review the baseline forecast, and who should do it?

          Summary

  2  Introduction to demand forecasting

  2.1  Why do we forecast demand?

  2.2  Definitions

Demand, sales, and supply

Supply plan, financial budget, and sales targets

          Summary

  3  Capturing unconstrained demand (and not sales)

  3.1  Order collection and management