front matter
preface
acknowledgments
about this book
about the author
about the cover illustration
1 Introduction to feature engineering
1.1 What is feature engineering, and why does it matter?
Who needs feature engineering?
What feature engineering cannot do
Great data, great models
1.2 The feature engineering pipeline
The machine learning pipeline
1.3 How this book is organized
The five types of feature engineering
A brief overview of this book’s case studies
2 The basics of feature engineering
2.1 Types of data
Structured data
Unstructured data
2.2 The four levels of data
Qualitative data vs. quantitative data