Andrea De Mauro is a seasoned executive advisor and fractional CDO. He has held leadership roles at Vodafone and Procter & Gamble, shaping data-driven strategies at scale. He teaches Marketing Analytics and Applied AI at Luiss University in Rome and other top European universities. Recognized in CDO Magazine’s “Forty Under 40” list, he is also a prolific researcher, exploring the fundamental forces behind Big Data as a phenomenon and the transformative impact of AI and data analytics on businesses and society. His latest books in English include The Financial Times Guide to Data-Driven Transformation (FT Publishing International, 2024) and Data Analytics Made Easy (Packt Publishing, 2021), bridging the gap between AI theory and business impact.is a technologist, entrepreneur, and author who is passionate about crafting innovative products and meaningful experiences. He holds a Bachelor of Science with Honors in Computer Science degree and has more than a decade of expertise delivering diverse technology solutions across the finance, health, agriculture, mining, and aviation industries.