Chapter 20. Making money with iAd
This chapter covers
- Creating a banner ad in your application
- Responding to a user’s interaction, such as screen rotation
- Handling ad downloading errors
- Going live with iAd
You may remember the popular quotation from the movie Jerry Maguire: “Show me the money!” Let’s talk about making money. We covered the majority of the iOS 4 frameworks in the previous 19 chapters. You may have a plan to get your app-design business started. Sure, there are a lot of ways to make money with your applications. You can build a paid app, a free app with an app purchase, or a totally free app with some advertisements; when users see and interact with the ads inside your app, you’ll get paid. How much money can you make? The answer will be based on how many active users you have for your apps and, in turn, how many ads you’ve served and the reaction of your users. Apple will sell and distribute the ads through the iAd service; as a developer, you’ll keep 60% of the total revenue from iAd (at the time of writing).
If you decide to go for the advertisement option, there’s a good chance you’ll consider the iAd framework in iOS 4. In this chapter, we’ll cover how to integrate banner ads into your application, how to implement screen-rotation support for iAd, and how to handle ad-downloading errors. At the end of the chapter, we’ll cover how to enable iAd through iTunes Connect.