One of the magic uses of machine learning that impresses everyone nowadays is teaching the computer to learn from text. With social media, SMS text, Facebook Messenger, What’s App, Twitter, and other sources generating hundreds of billions of text messages a day, there is no shortage of text to learn from.
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Check out this famous infographic demonstrating the abundance of textual data arriving each day from various media platforms: http://mng.bz/ yrXq.
Social media companies, phone providers, and app makers are all trying to use the messages you send to make decisions and classify you. Have you ever sent your significant other an SMS text message about the Thai food you ate for lunch and then later saw ads on your social media pop up, recommending new Thai restaurants to visit? Scary as it seems that Big Brother is trying to identify and understand your food habits, online streaming service companies are also using practical applications to try to determine whether you enjoyed their products.