Chapter 1. Introduction
This chapter covers
- What usability is, and why it matters
- How user experience contributes to success
- The six components of great apps
- Why each component is important
As someone involved in the creation of mobile apps or games, you’ll want what you create to be as successful as possible. Regardless of how you define success, you can’t overlook the factor that the experience you create for the people using your app plays a role in achieving it. Throughout this chapter, I’ll introduce six components that contribute to great, successful app experiences, but I’ll start by defining what I mean by usability and the experience of using an app.
When it comes to creating apps, you’d probably rather spend most of your time focusing on code. Sadly, the successful developers I know say that the code only accounts for between 10% and 40% of their success. Many factors contribute to a successful app, but I believe that expanding your focus to also think about the experience of using an app is the easiest way to make simple, tangible improvements.