1 AI and WordPress dominate the internet

This chapter covers

Why WordPress powers the great majority of today’s websites
How harnessing the power of artificial intelligence takes any website to a higher level
Mastering AI prompting
The 13 main steps in website building

This first chapter begins with an overview of WordPress, and why it dominates the competition. In short, why should you care about the topic of this book? Most other website-building systems have fallen by the wayside over the years. WordPress now enjoys 65% of the market share! The closest runner-up is Joomla, with only 4.6%. We’ll look at the reasons for this amazing gap shortly.

After we’ve established some context around WordPress, we’ll look at some fundamental concepts around using AI to make your site impressive and exceptional. AI can assist us site designers in many ways. And you’ll see how to write effective prompts (requests to AI systems) to get the best results.

Finally, you’ll learn how to overcome the major challenges faced by any WordPress site builder. And how helpful AI can be there, too.

1.1 Why WordPress wins

1.2 Why use artificial intelligence

1.2.1 AI produces first-rate results

1.2.2 What can AI do for you?

1.2.3 You move from creator to curator

1.3 How to use artificial intelligence

1.4 Which AI system should you use?

1.4.1 Which system to use? What do they cost?

1.4.2 How I used AI in this book

1.5 Mastering AI prompting

1.5.1 Role

1.5.2 Job

1.5.3 Context

1.5.4 Format

1.5.5 Putting the elements of prompting together

1.5.6 Asking the right questions

1.5.7 How many words?

1.5.8 AI itself can improve your prompts

1.5.9 Inserting your role

1.5.10 Learning the Chain of Thought method

1.5.11 GPT o1 does chain of thought on its own

1.5.12 From the horse’s mouth

1.5.13 Can AI auto-prompt itself?

1.5.14 Generating HTML

1.5.15 Two prompting resources

1.6 A 13-step program: Creating a great website with WordPress

1.6.1 Choosing the best hosting service

1.6.2 Pre-planning

1.6.3 Setting up the site structure

1.6.4 Writing in a conversational style

1.6.5 Choosing the right plugins

1.6.6 Selecting the best theme

1.6.7 Customizing your theme

1.6.8 Fine-tuning design the easy way

1.6.9 Managing media

1.6.10 Setting up a blog page

1.6.11 Making money