Business context comprises the internal and external factors that can materially affect an organization and change its strategic direction. Those changes can create knock-on effects for technical strategy, so strategy must evolve as assumptions and conditions change. section 16.1.2
Connecting context to architecture and operating model
At IgluCruise.com, business capabilities were classified as unique, supporting, or generic, then used to shape the target architecture, build-versus-buy choices, and target operating model. The resulting team structure, decision rights, partnerships, measures, tools, and talent were traced back to business success. section 16.1.2
Use business context to keep strategic decisions connected to outcomes:
- Identify the factors most likely to affect organizational priorities. section 16.1.2
- Trace architecture, operating-model, and technical-strategy choices back to business success. section 16.1.2
- Revisit business assumptions when changing conditions make conclusions or strategic choices incorrect. section 16.1.2
Use the strategy documentation approach to make business conditions, assumptions, and resulting strategic choices visible. section 16.1.2


