A fantasy typeface is a highly stylized decorative typeface used mainly for display or ornamental effect rather than extended reading. Its unusual forms can communicate novelty and strongly influence a website’s mood. section 8.1.2 section 8.3
Use it selectively for headings, section titles, logos, or other short text. Keep long body copy in a readable serif or sans serif typeface, because difficult reading can cause users to abandon a site. section 8.2.1
Choose and apply a fantasy typeface by checking:
- Whether its mood supports the brand or message rather than overpowering it. section 8.1.2 section 8.3
- Whether the display text remains legible at its intended size and has enough contrast for quick scanning. section 8.2.1
- Whether the typeface is licensed and optimized for web embedding; test it with users and on lower-resolution devices. section 8.2.1
- Whether pairing it with a contrasting typeface creates clear visual hierarchy. section 8.3
Rough display lettering
A rough, highly stylized font that does not fit classic serif or sans serif categories can distinguish a section title while remaining unsuitable for paragraphs.
