Inspiration and innovation is one of six AI benefit categories for finding opportunities that support creativity, idea generation, experimentation, or new products and business models. section 2.1.1
Use it as a benefit-first lens during opportunity discovery: connect customer needs, pains, and desires to possible AI applications, then size and compare the resulting opportunities. section 2.1.1
Figure 2.3 AI opportunity tree for a music streaming app
The AI opportunity tree places inspiration and innovation alongside other benefit categories in a music-streaming product scenario. section 2.1.1
