Probability of disablement (PD) is a counterfactual causal measure: among cases where an outcome occurred, it asks whether that outcome would have been absent if the binary cause had been absent. Formally, PD = P(Yₓ₌₀ = 0 | Y = 1). section 8.3.1
Unlike the probability of necessity and sufficiency, PD does not condition on whether the cause occurred. It therefore evaluates disablement across the outcome-positive population rather than only among cases exposed to the cause. section 8.3.1
Promotion and churn
For customer churn, PD asks: among users who churned, what is the chance they would not have churned if they had not received a promotion? section 8.3.1
