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Social engineering

As explained in Introduction to Generative AI, Second Edition

Social engineering is the manipulation of people into disclosing information, granting access, or taking actions that benefit an attacker.

Social engineering manipulates people into disclosing information, granting access, or taking actions that benefit an attacker. In generative-AI-enabled attacks, language models make deception more scalable, fluent, personalized, and difficult to detect. section 5.1 section 5.2

Phishing and Business Email Compromise (BEC) are established forms of social engineering. Large language models (LLMs) can gather public information, adjust tone, and produce many tailored messages quickly, lowering the effort needed to target specific people or organizations. section 5.2

Generative AI changes the human layer of cyberattacks by:

  • Generating convincing phishing and impersonation messages at low cost. section 5.2
  • Supporting intrusion workflows from reconnaissance through message creation and execution. section 5.2
  • Combining social manipulation with prompt injection, jailbreaks, or tool access that can produce unintended actions and wider harm. section 10.10

A targeted phishing test

In a 2023 test, Claude and GPT-4 helped a researcher without a cybersecurity background gather public data, create 1,000 targeted emails for $10, and run a simulated campaign in under three hours. The example illustrates scale and accessibility, not guaranteed success. section 5.2

Figure 5.1 Leveraging LLMs for targeted spear-phishing attacks [10]
A screenshot of a phone

AI-generated content may be incorrect.

Shows how language models support targeted spear-phishing through public-data gathering, personalization, and message generation. section 5.2

How Introduction to Generative AI, Second Edition covers it

How deep it goes
Explains mechanisms, scale, and consequences through a campaign example, but stops short of operational attack instructions.
Examples
Uses a simulated 1,000-email campaign and a visualized targeted spear-phishing workflow.
What you can do after
Evaluate how LLMs increase the scale, personalization, accessibility, and potential impact of social engineering attacks.
How it connects
Links social engineering with phishing, Business Email Compromise, prompt injection, jailbreaks, data poisoning, and cybersecurity.

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This explainer was generated by Manning's knowledge graph from the text of Introduction to Generative AI, Second Edition. The section links point to the parts of the book it draws on.