Data representativeness is the degree to which data captures the relevant business need and its population without systematic bias. A nonrepresentative dataset can produce a model that fails on new, unseen data. section 1.2.3
Assess representativeness alongside other data-quality attributes:
- Check validity against the scope, properties, characteristics, and variations being analyzed. section 1.2.3
- Check accuracy against trusted business-reported numbers, using key performance indicators where appropriate. section 1.2.3
- Check availability and consistency before deciding whether the data can support the use case. section 1.2.3
Figure 1.5 Data quality is of paramount importance; attributes of good-quality data are shown.
Use the data-quality overview to place representativeness alongside validity, accuracy, availability, and consistency. section 1.2.3

