User Story Mapping is a collaborative modeling technique that arranges user stories along a customer journey. It connects product work with what customers experience from start to finish, helping product managers and product owners plan and prioritize work. section 12.2.1
Use the technique by:
- Starting with a customer journey that shows the main stages and the information customers need. section 12.2.1
- Mapping user stories to that journey from the customer’s perspective. section 12.2.1
- Using the resulting view to connect customer needs with technical opportunities, external systems, and software design challenges. section 12.2.1
BigScreen customer journey
BigScreen creates an evolving customer journey showing how people visit the service. Product managers or product owners can map the product’s user stories onto this journey to keep planning grounded in the customer experience. section 12.2.1
Figure 12.4 A simple customer journey of BigScreen, with details removed from it
Use the customer-journey figure as a visual starting point for mapping stories across the main stages of a customer’s experience. section 12.2.1
