Will it rain today? Before you know where you are, you can make only a rough estimate. That initial estimate is a prior probability. Learning that you are in the Amazon rain forest gives you new information; the revised probability is called a posterior. section 8.1
A positive test does not tell the whole story
Suppose 100 of 1,000,000 people are sick. Before seeing a test result, the probability that a person is sick is 100/1,000,000, or 1 in 10,000. That is the prior. Even after a positive result, the chance of sickness is about 0.98% in this example: 99 sick people and 9,999 healthy people test positive. The starting frequency matters. section 8.1
Starting a spam filter
If 20 of 100 emails are spam, estimate P(spam) = 20/100 = 0.2 before inspecting a new email. This is the spam prior; the ham prior is 0.8. Among emails containing “lottery,” 15 are spam and 5 are ham, so the revised probability of spam for an email with that word is 15/20 = 0.75. section 8.2
Figure 8.5 We have removed (grayed out) the emails that don’t contain the word lottery. All of a sudden, our probabilities change. Among the emails that contain the word lottery, there are 15 spam emails and 5 ham emails, so the probability that an email containing the word lottery is spam, is 15/20 = 0.75.
Filtering the email counts to messages containing “lottery” makes the change from the overall spam rate to the word-conditioned rate visible. section 8.2
To put a prior to work:
- Count the labeled cases in the class of interest and divide by the total. In a labeled email dataset, this gives a spam prior of about 0.24 and a ham prior of about 0.76. section 8.3
- Use evidence, such as words in an email, to revise the estimate. Naive Bayes combines a prior with several word events under an independence assumption; when a tested word is unknown to the model, its example prediction remains at the spam prior. section 8.3 section 8.4
Try counting spam and ham in a small labeled inbox. Calculate both priors, then pick a word and compare the overall spam rate with the spam rate among messages containing it. section 8.2







