Elevator pitch
An elevator pitch is a concise presentation intended to explain an initiative and persuade listeners to support it or seek further information.
Tech Startup Toolkit
An elevator pitch is a brief spoken or written business presentation designed to capture an investor's interest and obtain a meeting.
- How it is used
- Uses a concise startup description to turn a warm investor introduction into a request for a meeting.
- How deep it goes
- Provides a seven-part template and a 30-second constraint, stopping short of the full investor pitch deck.
- Examples
- Uses a seven-sentence investor template covering introduction, problem, solution, competitors, market, revenue, achievements, and funding.
- What you can do after
- Build it from scratch by fitting a startup’s identity, customer problem, differentiation, market, revenue, progress, and funding request into 30 seconds.
Think Like a CTO
A concise spoken presentation intended to explain an initiative and persuade listeners to support it or seek more information.
- How it is used
- Communicates an approved vision across varied technical backgrounds to gain support and invite further questions.
- How deep it goes
- Explains the 30-second format, audience adaptation, body-language feedback, repetition, and listener-engagement measure.
- Examples
- Uses the HomeMax scenario to connect self-service data management with cost reduction, data quality, engagement, integration, and new services.
- What you can do after
- Practice and perform a flexible 30-second vision explanation that engages listeners and earns time, questions, or support.
Related concepts
- technology visionuses · A strategic view, typically expressed as a statement, of how technology should support and shape an organization's future direction.
- venture capitalistuses · A venture capitalist is an investor or investment professional who provides capital to high-growth private companies, typically in exchange for equity.
- data qualityaddresses · Data quality is the degree to which data is accurate, complete, consistent, relevant, and suitable for its intended use.
- model architectureuses · The structural organization of a computational system’s components, relationships, and operations that determines how it processes information or behaves.
- CEOused by · A chief executive officer is the senior executive responsible for directing an organization’s overall operations and strategic direction.
- cloud computinguses · Cloud computing is the on-demand delivery of computing resources and services over a network from remotely managed infrastructure.
These guides are generated from the text of Manning books by Manning's knowledge graph and link to the sections they draw on. The full books are available on liveBook and at manning.com.

