Trust is a business outcome of protecting customer information. In healthcare, patient trust depends in part on whether patients believe their medical information remains secure. It sits alongside HIPAA compliance and continuity of care as a reason to choose security metrics, not just as a result to mention after technical work is done. section 4.2.1 section 4.2
Reading a patient trust report
A healthcare provider reports patient trust survey results of 70%, alongside 85% data-encryption compliance and a four-hour average breach-detection time. The trust result signals concern associated with recent industry data breaches; it does not, by itself, show which security measure caused that concern. Leadership can pair the survey result with plans to encrypt remaining data, improve detection, and expand security awareness initiatives. section 4.2.5
Communicate trust in terms the audience can use. An executive report can connect protection of patient data to compliance and security priorities. For marketing teams, explain how security efforts relate to customer trust and brand reputation, using clear language rather than technical jargon. section 4.2.5 section 4.3.3
